Make Your Name The Solution: Building a Brand
The strongest brands solve problems, reduce friction, and create trust on sight. When done right, your name becomes shorthand for the solution.
The strongest brands solve problems, reduce friction, and create trust on sight. When done right, your name becomes shorthand for the solution.
The listing presentation is the most fear-inducing hurdle that a Realtor must overcome. In this article, we're going to cover everything you need to run a winning Listing Presentation.
Most brokerages love the recruiting pitch, “We offer training, support, and mentorship.” Then day one hits, and you’re handed a login, possibly a desk, and a “good luck.” If you’re a new agent, that gap between promise and reality is brutal.
Learning to negotiate — and do so effectively — can be one of the most intimidating aspects of entering a career in sales. Here are some easy and effective ways to improve your negotiation skills, influence conversations, and become a more compelling salesperson.
When someone visits your website, social media profile, or even your business card, they form an impression before reading a single word. That impression comes from your visuals — the tone, consistency, and quality of your imagery.
The “Letter from the Future” is a short message that reminds clients that the stress they’ll feel along the way is temporary. It’s simple, but it works — it brings perspective, trust, and a little bit of peace back into the process.
For many of us, finding quality content to promote our business can be a struggle. Generic posts seem to go nowhere, but listing video after listing video gets old, too. Below, you'll find 20+ ready-to-go, designed with marketing strategy in mind, social media post templates.
Most agents rely on a simple business card, but in today’s competitive market, that often isn’t enough. A brochure can do so much more than share your contact information — it can showcase your skills, highlight your services, and help potential clients understand why they should choose you.
The Neighbor Suite is simple — 3 carefully crafted, highly effective mailers sent to the "neighborhood", intended to market the home you're selling, keep you top of mind, and show off that you are the go-to professional in the area.
The Beginner Real Estate Agent Playbook we've designed for you functions as part workbook, part digital coach. Each section features real-life examples, not just for instructional purposes, but ones that offer real strategy and value to your growing business.
The concept of the Client Avatar is simple: Imagine your ideal client, the one that you would happily serve every day. Define them in detail, and then tailor everything you do in your business to serve that person.
Having a business plan is how I made over $100k in my very first full year as a Realtor. Whether this is your first year or your 10th, having a business plan is an integral component to succeeding as a Real Estate Agent. Download the Free Realtor Workbook & Business Plan, by Bellamy House.